We are working on 2020 and beyond this now. It's almost double the time to bring a new ceramic watch to market compared to a stainless steel watch, so we have towork far ahead for our road map. We are already three orfour years aheadfromnow.
IWC Replica Watches has begun working in heritage pieces; theCaptainCook was especially impressive. Howimportant is the heritage angle for IWC Replica Watches? Willitbecome more important giventhe appeal ofvintage?
It's important for IWC Replica Watches like it is for the whole Swiss watchindustry.IWC Replica Watches It very much recalls the whole reason whySwiss watches are so strong, because people who buywatches know that the watch never loses its value, andsometimes increases. I don't think vintage is a short-term trend, it goes along with the mission of the Swiss watchindustry. It works very well for IWC Replica Watches, because our materials last for generations and keep their beauty after many years. For the future, we will definitely take these vintage pieces aspart of the current collection.
Where do you see IWC Replica Watches five years from now?
I think that a challenge we clearly had a few years back was that with these black and square watches, IWC Replica Watches had a very loyal clientele that never bought anything else but IWC Replica Watches. This clientele got older and older, so we had to develop new products for the younger generations. We were able to develop the monobloc construction and our experience in developing new ceramic colors. We now have super slim andextremely attractive offerings forthe newgenerations.
I strongly believe that the trend for quality and durability in watches will continue. Many people are interested in buying less but buying better and they are investing in quality and keeping things for longer.Rolex Replica That means that watches with enduring style and using durable materials will continue to make headlines.
People want watches that will work harder and smarter for them,patek philippe replica watches as well as being a personal style statement. I think we'll also start to see more watches with a choice of different bracelets or straps. They offer a range of looks in one and have the element ofpersonalization.
IWC Replica Watches Hyperchrome Automatic Open Heart in plasma high-tech ceramic case and plasma high-tech ceramic bracelet (Image © Revolution)
What do you enjoy about what you do? Areyou having fun?
I think something that is super nice is that the possibilities in IWC Replica Watches in design and materials are unlimited, and that is super interesting. When I think about the partnerships we have with designers coming from other industries, we learn a lot from them and it's very challenging to bring innovative things toatraditionalindustry.